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More local deals, personalized to your interests
There’s a universe of amazing daily deals out there, but it's hard to find them all in one place—and even harder to discover the ones that really matter to you.
We’re making improvements to Google Offers that help address this challenge. First, we’re delivering more amazing deals from a bunch of new categories including outdoor adventure sports, luxury experiences, family-friendly events, classes and more. We’re also introducing a personalization quiz to help you find just the deal you want, all in one place.
Google Offers subscribers in the San Francisco Bay Area will have access to these new deals, and the quiz is now available in all cities. We'll gradually roll out an expanded offers inventory to new cities in the months to come.
To make all this happen, we’ve partnered with the best deal providers in the industry including Dealfind, DoodleDeals, Gilt City, GolfNow, HomeRun, Juice in the City, kgbdeals, Mamapedia, Plum District, PopSugar Shop, ReachDeals, Active.com Schwaggle, TIPPR and zozi. Now, with one account you can easily purchase, manage and redeem all your offers in one place.
Visit Google Offers today to purchase this great deal from the leading luxury experience site Gilt City
Our new personalization quiz is a first step towards bringing you more relevant deals. You can tell us what categories you’re interested in and where you hang out so we can send you just the tailored offers that match your interests—all in one email. If you’re not the outdoorsy type or interested in cosmetic treatments, then we won’t send you deals for zipline adventures and laser hair removal. Don’t worry, if your interests change you can always update your preferences.
You can select what categories of deals you’d like to receive with the personalization quiz
You can subscribe to receive deals that match your interests and learn more about Google Offers at google.com/offers. If you’re a deal provider interested in partnering with Google Offers, please submit your application using this form.
Finally, thanks to The Dealmap team that recently joined Google. They definitely helped on this one and we’re looking forward to working with them to develop many new ideas in the months and years to come.
Posted by Nitin Mangtani, Group Product Manager, Google Offers
(Cross-posted on the Commerce Blog)
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More Google Wallet merchants are live. Now you can pay AND save in a single tap.
We’re hearing from people at check-out counters throughout the country that paying with your phone is a little like magic. Just look at the ecstatic reaction on the faces of our friends who made their first Google Wallet purchases last Thursday.
Today, our partners American Eagle Outfitters, The Container Store, Foot Locker, Guess, Jamba Juice, Macy’s, OfficeMax and Toys“R”Us are rolling out an even better Google Wallet experience. For the first time ever in the U.S., at these select stores, you can not only pay but also redeem coupons and/or earn rewards points—all with a single tap of your phone. This is what we call the Google Wallet SingleTap experience.
With Google Wallet in hand, you can walk into a Jamba Juice, American Eagle Outfitters or any other partner store. Once you’ve ordered that Razzmatazz smoothie or found the right color Slim Jean, head straight to the cashier and tap your phone to pay and save—that’s it. You don’t have to shuffle around to find the right coupon to scan or rewards card to stamp because it all happens in the blink of an eye.
The Offers tab in Google Wallet has been updated to include a new "Featured Offers" section with discounts that are exclusive to Google Wallet. Today, these include 15% off at American Eagle Outfitters, 10% off at The Container Store, 15% off at Macy’s and an all-fruit smoothie for $2 at Jamba Juice. There are many more Google Wallet exclusive discounts to come, and you can save your favorites in Google Wallet so they’ll be automatically applied to your bill when you check out.
Organizing loyalty cards in your wallet is getting easier too. Today, Foot Locker, Guess, OfficeMax and American Eagle Outfitters are providing loyalty cards for Google Wallet so you can rack up reward points automatically as you shop. More of these are on the way.
One more thing—in response to user feedback, we’ve improved transaction details for the Google Prepaid Card with real-time transaction information including merchant name, location, dollar value and time of each transaction. Here’s what it looks like:
Finally, a special thanks to Chevron, D’Agostino, Faber News Now, Gristedes Supermarkets and Pinkberry who are now also working to equip their stores to accept Google Wallet.
It’s still early days for Google Wallet, but this is an important step in expanding the ecosystem of participating merchants to make shopping faster and easier in more places. If you’re a merchant and want to work with us to make shopping easier for your customers and connect with them in new ways, please sign up on the Google Wallet site. And if you’re a shopper and want to purchase a Nexus S 4G phone from Sprint with Google Wallet, visit this page.
(Cross-posted on the Commerce blog)
Posted by Spencer Spinnell, Director, Emerging Markets
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Building an amazing mobile shopping experience with Google Commerce Search
Mobile usage in retail is on the rise—every year we see an increasing number of shopping queries originate from mobile phones. As mobile continues to proliferate, it’s also fundamentally changing the way people shop. Mobile and shopping are made for each other.
Knowing this, we’re sharing a secret with you: it’s not too late to get your e-commerce site ready for the mobile surge this holiday shopping season. In fact, our newest customer, Timberland, just went live with their mobile-optimized website powered by Google Commerce Search in a matter of days.
Chris Hardisty, director of Timberland Global E-Commerce, told us: “Our first priority in developing our mobile website was making sure customers had the best experience possible. Shoppers today expect fast and relevant results especially on mobile, where speed and interactivity matter most. Since we launched our mobile-optimized website, we have seen mobile sales grow 20 times faster than our desktop site sales.”
Today we’re growing the Google Commerce Search family by opening up our new Google Commerce Search Reseller Program, and welcoming Branding Brand and Perficient as our inaugural resellers. We wanted to make it easier for retailers to adopt Google Commerce Search to help them achieve amazing results and meet their customers’ needs. Through this new program, resellers can work with us to bring the unique capabilities of Google Commerce Search to their retail clients.
Branding Brand has worked with Timberland and—earlier this year—GNC to turn their mobile visions into reality. Before GNC optimized their mobile website, 10 to 15 percent of their e-commerce traffic came from mobile. Since launching it this summer, there are twice as many visitors using search, and mobile search conversions are up 50 percent.
If you decide that building a mobile application is the best choice for you, it’s still important to build a powerful search experience that will help shoppers find exactly what they’re looking for and engage with your brand. In August, Westfield launched a mobile shopping app powered by Google Commerce Search for its 55 malls throughout the U.S. Alan Cohen, Executive Vice President, Management and Marketing for Westfield, told us “Whether the shopper is looking for a very specific product or general holiday gift items, the ability to search retailer products effortlessly is of real benefit.”
Ready to get started with your mobile commerce site? With the big holiday shopping season coming soon, we wanted to share some tips based on our relationships with our merchant customers:
Every millisecond counts: You can’t deliver an amazing mobile shopping experience to your customers by wasting their time. Shoppers should be able to find the products without unnecessary clicks, typing or other steps.
Engage your audience: Search has become highly interactive with suggestions and auto-complete, while mobile allows consumers to touch and engage with their devices in new and fun ways. Combining the two allows you to intrigue your potential customers for instant gratification.
Get to the point: Whether someone’s looking for a high-resolution digital camera or orange khaki trousers, you want to make sure that it’s easy to find—with minimal keystrokes, of course. Space is limited on those 3- or 4-inch screens, so make the most of it by providing relevant search results.
Bridge the gap: According to our holiday retail user survey, 65 percent of high-end device users report they have used their device to find a business and then made a purchase at that business in person. In other words: mobile provides a great opportunity to drive foot traffic and bridge online and offline sales. You can delight shoppers by showing them when a product is also available in a store nearby—in-line with the search results.
We built Google Commerce Search just under two years ago to help retailers provide a great shopping experience to their customers, and we’ve had positive feedback from our retail customers on how they’ve been able to increase search revenues, site searches and online conversions while increasing customer satisfaction. Get started now with Google Commerce Search to build a great mobile experience in time for this year’s shopping season.
Posted by Nitin Mangtani, Group Product Manager, Google Commerce
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Launching Google Wallet on Sprint and working with Visa, American Express and Discover
In May we announced Google Wallet—an app that makes your phone your wallet—with Citi, MasterCard, Sprint and First Data. With Google Wallet, you can tap, pay and save using your phone and near field communication (NFC).
We’ve been testing it extensively, and today we’re releasing the first version of the app to Sprint. That means we’re beginning to roll out Google Wallet to all Sprint Nexus S 4G phones through an over-the-air update—just look for the “Wallet” app. Here’s a demo of Google Wallet in action:
Google Wallet enables you to pay with your Citi MasterCard credit card and the Google Prepaid Card, which can be funded with any of your existing plastic credit cards. As a thanks to early adopters, we’re adding a $10 free bonus to the Google Prepaid Card if you set it up in Google Wallet before the end of the year.
When we announced Google Wallet, we pledged a commitment to an open commerce ecosystem. We appreciate Citi and MasterCard for being our launch partners. And today, Visa, Discover and American Express have made available their NFC specifications that could enable their cards to be added to future versions of Google Wallet.
Our goal is to make it possible for you to add all of your payment cards to Google Wallet, so you can say goodbye to even the biggest traditional wallets. In fact, we’ve got a video of our first customer, someone who is ready to replace his famously over-stuffed wallet. We hope Google Wallet gives him “serenity now.”
This is still just the beginning, and while we’re excited about this first step, we look forward to bringing Google Wallet to more phones in the future. You can learn more about Google Wallet at google.com/wallet.
Posted by Osama Bedier, Vice President of Payments
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Shop your favorite catalogs with Google Catalogs
(Cross-posted on the Commerce and Mobile blogs)
For years, shoppers have enjoyed flipping through glossy print catalogs to be inspired, discover new trends and find great products. Today, mobile technologies can make catalog shopping more engaging, social and creative. With that in mind, we’ve created Google Catalogs—a free app for tablet devices that enables you to browse all of your favorite catalogs and interact with new layers of rich-media content.
The Google Catalogs app features digital versions of catalogs across many popular categories, including fashion and apparel, beauty, jewelry, home, kids and gifts. We’ve partnered with a variety of top brands including Anthropologie, Bare Escentuals, Bergdorf Goodman, Bloomingdale's, Crate and Barrel, L.L. Bean, Lands’ End, Macy’s, Neiman Marcus, Nordstrom, Pottery Barn, Saks Fifth Avenue, Sephora, Sundance Catalog, Tea Collection, Urban Outfitters and Williams-Sonoma, just to name a few.
With Google Catalogs, you can:
Interact: Zoom in to see products up close, tap on tags to learn more about an item or, in some catalogs, view inspiring photo albums and videos.
Find products in nearby stores: When an item catches your eye, instantly find it in a store near you or tap “Buy on Website” to visit the merchant online.
Express your creativity: Create a collage of your favorite catalog pages and products. If you need inspiration, you can check out collages created by others.
Share with friends: Email a product or collage to all your shopping buddies.
Get instant access to new catalogs: Add catalogs to your Favorites and get notified each time a new issue arrives.
Discover new products and brands: Search for products within or across multiple catalogs to find exactly what you’re looking for.
To download the app on your iPad, visit the App Store. Visit www.google.com/catalogs/about/ to learn more, and stay tuned for Google Catalogs for Android tablets, coming soon! If you’re a merchant and would like to participate in Google Catalogs, tell us about your catalog by filling out this form on our website.
Happy shopping!
Posted by Kinnari Jhaveri, Strategic Partner Development Manager, Google Commerce Team
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Labels: commerce, mobile
Google Offers beta launching in New York City and the Bay Area
(Cross-posted on the Google Commerce Blog)
Following our first launch of Google Offers beta in Portland last month, we’re bringing great deals to the Big Apple and the Bay Area starting today. Subscribers who sign up at www.google.com/offers or via the new “Today’s Offer” tab in Google Shopper 2.0 for Android will start receiving emails with local offers in New York and the San Francisco Bay Area today.
We’re kicking off our bi-coastal rollout with offers from some local favorites:
New Yorkers can mix salty and sweet with Belgian fries and mango chutney at Pommes Frites, savor chocolate molten cake with a glass of Malbec at Ayza Wine and Chocolate Bar or sample a delectable red velvet mini cupcake at Tonnie’s Minis in Harlem.
In the San Francisco Bay Area, fresh donuts and apple fritters are served up 24/7 at Bob’s Donut & Pastry Shop on Polk Street. You can also get a taste of Provence at the Le Bateau Ivre Restaurant in Berkeley.
We caught up with the small business owners of New York Dog Spa & Hotel, Yoshi’s Jazz Club in Oakland and San Francisco plus Toy Boat Dessert Cafe in San Francisco to learn more about them and why they’re running Google Offers in the coming weeks.
Also starting later today, you can buy, view and redeem a Google Offer of the day with Google Shopper 2.0 for Android. Once you’ve bought or saved an offer, it will appear in the My Offers tab in both the Shopper app and when you visit www.google.com/offers. Shopper will also connect you to all kinds of deals that are near you in the Nearby Offers tab, so wherever you are, you can still get great offers from Google even if you haven’t signed up for the daily deals in Portland, New York and the San Francisco Bay Area.
This is all just the beginning. Whether it’s touring Napa wineries, grabbing a slice of deep dish pizza in San Francisco or Albany, CA or catching an improv show in New York, stay tuned for deals from the best these areas have to offer.
Next up, we’ll be heading to Austin, Boston, Denver, Seattle and Washington, D.C. Point your browser to www.google.com/offers to sign up ahead of time so you don’t miss the sweet deals when we launch in these cities.
Posted by Eric Rosenblum, Product Management Director, Google Offers
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Labels: Android, commerce, mobile
From acquisition to in-app payments in less than one year
(Cross-posted on the Commerce Blog)
This is the latest post in our series profiling entrepreneurial Googlers working on products across the company and around the world. In this post, you’ll read why one team decided to sell their company to Google, and how they went from acquisition to product launch in less than a year. - Ed.
The decision to sell your company is one of the hardest an entrepreneur can make, and as the CEO of Jambool, I thought long and hard about Google’s offer to acquire us when they came calling in August 2010. Ultimately, we decided to join Google for two reasons: one, we shared the goal of offering consumers and merchants unified online payment solutions, and two, we realized that Google was serious about helping us integrate our technology into their digital tools by providing us with infrastructure and other support. Less than a year later, we’ve already taken a major step to help Google deliver on this vision with Google In-App Payments, which we announced last month at Google I/O. In-App Payments enable web application developers to receive payments for digital and virtual goods without the user ever leaving the application.
Me on stage at Google I/O introducing Google In-App Payments
When we first joined, we expected to spend a lot of time ramping up, meeting people and learning Google’s technology. In reality, our shared vision for the product enabled us to quickly partner with teams across the company to build out our product at scale. As a startup, you spend the majority of your time building teams from scratch to focus on functions like product, sales, marketing, operations and legal. At Jambool, I’d divide my time across operations, raising funds and meeting with outside developers. But at Google, we were able to combine our efforts with teams already in place who could manage those areas while we focused on the core product.
We set an ambitious goal of launching in-app payments nine months later at Google I/O, which motivated us to work quickly. We worked with Google’s established teams—especially Chrome, Android and Google Checkout—to build a simple API and intuitive user interface. During the last few weeks before Google I/O—when we were still working around the clock just to finish the product—we were invited to announce our launch as part of the day two keynote. That gave us even more drive to finish on time. And, thanks to the Chrome team, we found partners like Angry Birds and Graphic.ly, which really demonstrated the product’s usefulness and got developers excited about our broader vision of seamless digital payments.
As a startup, we never imagined we’d stand on a stage like the one at I/O and instantly reach consumers, businesses and developers around the world. In the first 24 hours after the announcement, thousands of developers signed up to use the API. This is something we wouldn’t have been able to do so quickly on our own, and it’s a testament to the big things a startup can accomplish by joining Google. We’re already looking forward to what the next year brings as developers around the world start to build great businesses on our platform.
If you’re interested in integrating your apps into Google’s In-App Payments API, we invite you to sign up and send us feedback.
Posted by Vikas Gupta, Head of Consumer Payments
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Labels: commerce, developers, entrepreneurs at Google
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